Privacy Policy
At TrendShapersMag.com (“we”, “us”, or “our”), we are committed to respecting and protecting your privacy. We understand the importance of maintaining your trust, and we are firmly dedicated to safeguarding your personal information. This Privacy Policy outlines how we collect, use, share, and protect your data when you interact with our website (trendshapersmag.com) and associated services. We aim to handle all personal information in accordance with applicable data protection laws, including the General Data Protection Regulation (GDPR) and the California Consumer Privacy Act (CCPA).
1. Scope of Policy and Data Controller Role
This Privacy Policy applies to users of trendshapersmag.com and any related services, platforms, or communications made through this website. We act as the “Data Controller” for the personal data we collect directly. In this capacity, we determine the purpose and means of processing your personal data in compliance with applicable laws.
2. Categories of Personal Data We Process
We process various categories of personal data when you use our website, contact our team, or subscribe to our services:
a) Usage Data
Includes information about how you interact with our website, including browser details, IP addresses, visit timestamps, pages viewed, referring URLs, and session durations.
b) Account Data
Includes information that you voluntarily provide when you register or update an account, such as your full name, email address, mailing address, and phone number.
c) Profile Data
Includes preferences, purchase history, interests, behavioral trends, and other insights derived from your interaction with the website.
d) Communication Data
Includes information you submit through contact forms, support inquiries, or email communications, as well as metadata associated with these exchanges.
e) Technical Data
Includes information about your device, internet connection, operating system, browser configuration, screen resolution, language settings, and other technical identifiers.
f) Transaction Data
Includes order details, payment history, billing and delivery addresses, and relevant financial information (excluding full payment card numbers, which are handled by secure third-party processors).
g) Preference Data
Includes marketing and communication preferences, including opt-ins or opt-outs for newsletters, product announcements, and promotional content as well as inferred interests.
3. Legal Bases for Processing
We rely on the following legal bases under applicable privacy regulations for processing your personal data:
– Consent: When you explicitly agree to the processing of your personal data (e.g., subscribing to a newsletter).
– Contractual Necessity: When the processing is required to perform or enter into a contract with you (e.g., fulfilling an order).
– Legal Obligation: When we are legally required to process your data (e.g., tax obligations).
– Legitimate Interests: When processing is reasonably necessary for our legitimate business interests (e.g., website analytics, fraud prevention), and does not override your rights and freedoms.
4. Your Data Protection Rights
You have the following rights regarding your personal data under GDPR and CCPA (as applicable):
– Right of Access: To request a copy of your personal data that we hold.
– Right to Rectification: To request correction of inaccurate or incomplete data.
– Right to Erasure (“Right to be Forgotten”): To request deletion of your data, where legally permissible.
– Right to Restriction of Processing: To request that we limit the processing of your data under certain conditions.
– Right to Data Portability: To request transmission of your personal data in a structured, commonly used, machine-readable format.
– Right to Object: To object to data processing that is based on our legitimate interests or for direct marketing purposes.
– Right to Opt-Out (CCPA): California residents have the right to opt out of the sale or sharing of their personal information.
To exercise any of these rights, please contact us directly at [email protected].
5. Security Measures
We implement robust safeguards to protect your information:
– Data is encrypted in transit using HTTPS and SSL protocols.
– Access to personal data is restricted to authorized personnel and systems.
– We maintain regular data backups, secure servers, and technical safeguards to defend against unauthorized access or disclosure.
– Staff and contractors receive regular training on data protection and information security obligations.
6. International Transfers
If your personal data is transferred to, processed, or stored outside your country of residence—including to the United States—we ensure appropriate safeguards in accordance with data protection laws. These include the use of Standard Contractual Clauses approved by the European Commission, data processing agreements, and adequacy decisions where applicable.
7. Data Retention
We retain your personal data for as long as necessary to fulfill the purposes for which it was collected, including legal, regulatory, tax, accounting, or reporting obligations. Specific retention periods include:
– Usage Data: Retained for up to 12 months.
– Account and Profile Data: Retained for the life of the account and up to 3 years after account closure.
– Communication Data: Retained up to 2 years from last meaningful interaction.
– Transaction Data: Retained for 7 years for compliance with financial and tax regulations.
– Preference Data: Retained until you opt out or request deletion.
8. Cookie Policy
trendshapersmag.com uses cookies and related tracking technologies to enhance your online experience. Cookies are small text files placed on your device that help collect website usage data, remember user preferences, and deliver relevant content.
Categories of cookies used:
– Essential Cookies: Necessary for core site functionality. Cannot be disabled.
– Functional Cookies: Enable enhanced features such as remembering preferences or login status.
– Analytics Cookies: Collect data on site usage to improve content and structure.
– Performance Cookies: Help us understand how pages load and function for optimization purposes.
9. Cookie Management and Compliance
You may manage your cookie preferences at any time through our cookie settings panel or your browser settings. Under GDPR and CCPA, you have the right to control which non-essential cookies are used. By consenting to optional cookies through our site prompt, you grant us permission to use those specific trackers.
We do not sell your personal data and do not use cookies to share data with third parties for unsanctioned advertising purposes. CCPA-compliant opt-out mechanisms and full cookie settings are made available to all users within our EU/US geographies.
10. Children’s Privacy
Our services are not targeted toward children under the age of 13. We do not knowingly collect or solicit personal data from children. If we learn that we have collected personal information from a child, we will take immediate steps to delete such information. Parents or legal guardians who believe their child has submitted data to us are encouraged to contact us at [email protected].
11. Policy Updates
We reserve the right to update or modify this Privacy Policy at any time to reflect changes in our practices, services, or legal obligations. All updates will be posted on trendshapersmag.com. Where applicable, we will inform you of significant modifications through prominent notices or direct communication, as required by law.
12. Contact Information
If you have any questions about this Privacy Policy, the way we handle your personal data, or would like to exercise your legal rights, you may contact our privacy team at:
Email: [email protected]
We are committed to addressing your concerns in a timely and respectful manner.
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TrendShapersMag.com is fully committed to complying with GDPR, CCPA, and other data privacy regulations. If you have any questions or concerns about your privacy or our data practices, you are encouraged to reach out to us at [email protected].